My Library and Courses
Last Update: Thursday July 29, 2021

Key Idea: Be an Advocate for Others

Belinda Guadarrama works to help others win government contracts and she was named Small Busines Person of the Year from the State of California.    More...

Key Question:


Get involved helping other small business owners. Cindy McEntee has been running her business since she was twenty-one years old.  As a restaurant owner on the main street of Newport, Oregon she has been an active supporter of projects that beautify the historic business district. This is important because what was once a working port for commerical fishing has turned into a tourist destination. Had the city fathers and mothers not recognized that changes needed to be made, Newport could be a ghost town today.

Belinda Guadarrama, the daughter of a Mexican immigrant, is already an advocate for the many special programs for women and minorities. There are entire sections of the SBA dedicated to help minorities, women, the disadvantaged and veterans. Belinda is an informed advocate on these topics and spends time going to Washington DC and Sacramento to speak with elected officials. She also take time to help other small business owners get through the processes to win government contracts.

How do business owners find time to work on their entire ecosystems when their businesses are so demanding?

We find time because we have to and because we want to. Strong business owners know they are not operating in a vacuum. We know that everyone around us needs to be winning for us to fully realize the potential of our business. If you are bogged down in the trenches of your business and feel as if there is no light at the end of the tunnel, it is probably because you're staring at your own belly button. Take the focus off your own work and step back to see the big picture. Join an organization that is working to improve the climate in your industry. You will meet great people who will inspire and educate you and at the same time see everyone's business improve.

Think about it

What keeps you from working in your community or your trade association? What needs to be done to improve the business climate your operate in and who could help you get it done?

Clip from: The Winners - SBA Awards

Every State & Territory of the USA: Each year the United States Small Business Administration (SBA) recognizes one owner from each state and each territory for their creativity and tenacity and for creating jobs. The SBA is the only agency in the federal government chartered to help turn dreams into realities. And it could be argued, this agency is closest to the intent and the results of the American revolution, that is, to make it possible for businesses to grow.

Since 1963 the President of the United States has issued a proclamation calling for the celebration of Small Business Week.

In this episode of the show you meet the Small Business Person of the Year from Hawaii, California, Wisconsin, and North Carolina. You'll also hear from winners from Maryland and Montana. You'll also see  winners from Delaware, Guam, Maine, Massachusetts, Mississippi, Missouri, New Mexico, North Dakota, Oregon, Rhode Island, Montana, South Dakota, Texas, Utah and Washington.

Go to all the key ideas and video of this episode...
Go to the hoomepage for this episode...

GC Micro

Belinda Guadarrama, CEO, founder

3910 Cypress Drive
Petaluma, CA 94954, CA 94954

Visit our web site:

Office: 707-789-0600

Business Classification:
Information specialist

Year Founded: 1986

Be an Advocate for Others

(Voiceover) Second runner-up is Belinda Guadarrama, owner of GC Micro.

BELINDA GUADARRAMA (GC Micro): And we work with computer hardware and software. We're a value-added reseller. We configure systems for our customers. We can put networks together for them. Just about anything you're looking for in the hardware or software side, we can work with.

HATTIE: (Voiceover) We asked Belinda why she thought she was named Small Business Person of the Year from the State of California.

BELINDA: (Voiceover) In my case, I think it was for a number of reasons. One, I'd had the business for 16 years. So we're a successful business, and that's always a good example to use, but probably much more importantly than that is the advocacy work that I do. I do a lot of work for small businesses, for minority-owned businesses and for woman-owned businesses. And within the last probably 10 years, you've had some very good things happening on the affirmative action side of it, but you've also had a number of losses that we've had in terms of the Adarand Decision* and what that means to minority businesses and what we can actually work with.

And based on that, in order to keep a small business program as successful as they are, in order to keep the minority business programs, the women business programs, there needs to be someone who's really fighting for these businesses. And if everybody just kind of steps back and waits for the other company to do it, we're going to significantly lose the programs that we have in place.

So one of the areas that I've been working with for probably as long as I've had my business is the advocacy side of it, making sure that we're in communication with the Small Business Administration, that with all of our congressional representatives that we let them know the type of help that we need, whether it's working with the small business subcommittees on the House side, on the Senate side, and letting them know some of the legislation that we're looking for, a number of organizations, actually, work through."

* Adarand Constructors, Inc. v. Peña, 515 U.S. 200 (1995), was a landmark United States Supreme Court case which held that racial classifications, imposed by the federal government, must be analyzed under a standard of "strict scrutiny," the most stringent level of review which requires that racial classifications be narrowly tailored to further compelling governmental interests.

Not a member yet? Learn!  Be empowered! Join us!