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Last Update: Thursday July 29, 2021

Key Idea: Celebrate the Individual

Founder Marty Edelston believes that making sure people feel good starts at the top.   He says his most important job is to be a cheerleader for every employee.   More...

Key Question:


Marty has built a corporate culture that nourishes people. He pays above industry standard but also every employee is involved in the creativity / problem-solving process he calls "I-Power." He believes that every person has an endless supply of ideas and those ideas are needed to improve the business. He also knows that even the most sophisticated, brainy people crave special attention.

Q:  What did we catch Marty doing the day we taped this program?

He actually sang a solo to one of his employees! And the fact that he doesn't have a beautiful trained voice makes his effort even more endearing. The employee was amazed and warmed by the experience and you can see for yourself as the camera doesn't lie.

Think about it

What can you do to make each person who works for you feel special?

Clip from: Boardroom, Inc.

Stamford, Connecticut:  In this episode of the show we go inside one of the most productive businesses in the world (using the ratio, gross income to total number of employees). Where the Fortune 500 companies average under $300K per employee; in this small business, it is over $1M per employee.

How can any business be so productive? You'll learn right here.

Marty Edelston, founder of Boardroom, Inc. started this company in 1971. Today they are the publisher of the world's largest subscription-based newsletter, BottomLine Personal; this business with just 78 employees will do over $80 million in sales. This is about five times the productivity rate of the Fortune 500 companies.

He believes these results come from a powerful process he calls, I-Power. Marty believes every person has an endless supply of ideas, especially ideas to improve their workplace. Every week every employee is asked to answer two questions: What can I do to improve my work area? And, what could others do that would cause my work area to improve? Simple, brilliant, easy to do, so what are we waiting for?

Marty was 47 with three children at home when he quit his job as a salesman in the publishing business. He had worked for some of the country's biggest companies and felt there was a need for a publication that ". . . helps people live their lives in this increasingly hostile world."

All the key ideas and videos of this episode...
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Boardroom Inc.

Marty Edelston, Founder & CEO

281 Tresser Blvd
Stamford, CT 06901

Visit our web site:

Office: 2039735900

Business Classification:
Information Services

Year Founded: 1971

Celebrate the Individual

 MARTY: Karen, where are you? Here we go, kid.

KAREN (Employee): Oh, thank you.

MARTY: (Singing) Happy anniversary to you, happy anniversary to you, happy anniversary, Karen, happy anniversary to you.

KAREN: Thank you very much. Thank you.

MARTY: I'm not finished. I'm not finished.

KAREN: Oh. Is there another...

MARTY: Yeah, it's the best part. (Sings) Here's wishing you a happy day in every way on your anniversary day, and hope for many years to say, greetings on this happy day.

KAREN: Thank you. Thank you very much.

HATTIE: Is this company different from the company you came from?

KAREN: Oh, yes, much different, much different. This is much better. This is the best place I've ever worked.

HATTIE: Do you think money is a motivator?

MARTY: Yes. It's not the only motivator. Recognition is very important and treating people with respect is very, very important. So my people here are all paid well, but they also love to collect I-Power money at the end of each month.

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