The name, Flap Happy, is part of the company's success. Laurie was fortunate that her father, Marty, had spent over 30 years in the advertising business. The name came to them out of brainstorming session and Marty was vital to the discussion. More...
Small business owners know we don't have much room for error. Our customers are depending upon us to do what we say we will do. Winning the business in the first place is hard, and it is very smart not to lose business because of lapses in quality. The way to stay in business is to deliver consistent quality to the customer.
When they were trying to grow their business, Nicole and Bud dropped out of expensive runway shows and hit a home run with an alternative marketing plan.
More than just the owner, Robert Reford symbolizes the environment and arts that are represented in the carefully-selected items sold in Sundance Catalog.
Win High Profile Customers - John Solheim, co-founder & chairman, Ping Golf
Owner John Solheim says that famous golfers using a Ping putter on television gave the Ping an advantage because the putter looked so different from all of the others. More...
Gil Harper, founder of Weatherend heirloom-quality outdoor furniture, understands that you have to market according to the tastes and economics of your customers. More...
Birds of a feather flock together and for lovers of fowl or the ruggedly beautiful Maine coast, the journey aboard the Hardy Boat begins on the Internet.
Mir Fox & Rodriguez always thought they would go up against "the big boys", like the firm they left when they started out on their own. To do that, they had to distinguish themselves from other small firms.