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Last Update: Saturday September 18, 2021

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The power of three-as-one is unstoppable.

Miami, Florida: In this episode, we open with pictures from 1961 just before Castro forced his ways into the homes and business of this family. And though he took over everything, he could not take over their spirit.

This family left behind all their worldly possessions but came to the USA with their greatest possessions -- their integrity, their love of family and friends, their creativity, their love of Cuban espresso coffee, and the knowledge needed to rebuild their family business from scratch.

Meet the Souto family, owners of Rowland Coffee Roasters in Miami.  They started with a coffee delivery business, bought Rowland, then Cafe Pilon, then Cafe Bustelo,  Medaglia D'Oro Espresso, Java Cabana and more.

The miracle of the USA is her Bill of Rights and her Constitution, a focus on both freedoms and responsibilities. In that light, there is no better story for us to tell than of those who come here with almost nothing yet today redefine wealth because their products and services have forever changed the face of this nation and our world.

Learn how the sons continue down the path their father forged. By investing in technology and buying their competitors they are now the largest roasters of Cuban espresso in the world.

Go to all the key ideas and video of this episode...

Small Business School's Cafe Pilon on the New York Times...

In memory of José Angel ''Pepe'' Souto, the Patriarch of the family who died at the age of 91 on November 18, 2007.

The Tip of the Day

Click here if you don't have too much time.  Watch at least one clip each day.  Every day a new clip will play.  Each is randomly selected. Note, this selection opens within a pop-up window!

Though the face of small business is diverse, there are common qualities!

On this website you get real inspiration, insights and ideation from actual business owners who are loved in their community and respected within their industry. Every one works everyday to make this world a better place.

Please log in to explore 2000+ Video Clips and 300+ episodes.

There are always four paths to walk and eight steps to climb:

Debra St. Claire

Start a Business
Meet Debra St. Claire, founder EcoNatural
As an herbalist, she loves the medicinals that come from rain forests in the Amazon Basin of Peru. She loves organic foods. Today, she competes with the likes of Altoids and Lifesavers with St. Claires Organic Peppermints and so much more. (All the video)

Key Question: How do I start a business?"


Grow a Business
Meet Frank Jao. He came to the USA with $0. Within a day he was selling vacuum cleaners. Within a year he was selling houses. Within four years he was developing commercial property. Today, he's known as the father of Little Saigon, a home for Vietnamese who have come to the USA. (All the video)

Key Question: What is a path for growth?


Buy a Business
Buy a franchise; you'll get a community to help. Meet Don DeBolt, former CEO of the International Franchise Association. He introduces us to FastSigns, Auntie Anne's Pretzels, and Tires Plus. They all did very well selectively franchising their business.

Key Question: Can my business be my legacy?


Sell a Business
There are many ways to sell your business.
Here are four stories to review:
1) eight pointed ways to exit your business with money
for your sweat equity and intangibles (all the clips),
2) sell employee stock options (all the clips),
3) sell to someone like you (all the clips), and
4) sell to a publicly-traded company (all the clips).

Key Question: Who is the best buyer?

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*Called a sliver of genius in the earliest days of the broadcasts of this show

(back in 1994-1995), it was a special segment until we began to realize virtually every successful business is built on that special focus.