Last Update: Thursday May 13, 2021

Perfection is a process. You can always make it better.

Envision your business 40 years from now

New York City: In 1978 architects Nancy and Eric Goshow started Goshow Architects in their living room. Today it is a full-service architectural firm with a portfolio of K-12 schools and higher educational facilities, multi-family and affordable housing developments, and healthcare and transportation projects for numerous government agencies and not-for-profit organizations. The couple has forty employees so they have had to learn how to lead a growing firm. Eric is the primary designer while Nancy keeps the work rolling in and firm running smoothly.

The last time we saw Nancy Goshow she was discussing contracts at a Business Matchmaking event sponsored by the SBA, part of $60± billion in annual small business contracts set aside by the US federal government. Goshow Architects has such depth and experience, they can now easily handle $30M contracts.

Follow Nancy's example. At least 23% of all federal contracts are mandated to go to small business, but you've got to be certified! The US Congress has mandated that every agency attempt to award 23% of all contracts to small businesses, especially those with diversity and with women in leadership roles. It is called a set-aside and it doesn't stop there.

The federal and state governments look carefully at all the big business contracts and are more favorable when they see big business award 23% of their sub-contracts to small business.

Architecture-and-design are one small segment of these contracts and sub-contracts. Every business category listed under Industries can have a role in lowering the cost of government while improving services.

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Along the way, your leadership in your industry will be well-established.

Your business should challenge you to be better everyday in every way. If not, you have choices.

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There are always four paths to walk and eight steps to climb:

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