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Last Update: Saturday September 25, 2021

Changing Ourselves: Everybody is a Producer. Page 11

Case Study: He is not afraid to get involved

He asks his people to volunteer

Overview Transcript Case Study Video

Meet Albert Black, past Chairman of the Greater Dallas Chamber of Commerce. Albert knows everybody and works around the clock for everybody in his favorite city.  He involves big business in his business, then he invest in those companies.  His people are actively buying stock in the best performing, most ethical businesses in Dallas.  He demands constant growth of himself,  his people, his suppliers, and his customers.

This episode of the show was done with the local chambers of commerce in the Dallas-Fort Worth area and their PBS station, KERA-TV .

There are nineother segments of this show with other members.

Nine Key Ideas Within This Episode

  1. Offer One-of-a-Kind Products and Services
  2. Work Hard for the People Who Work for You
  3. Flaunt What You've Got
  4. Find the Talent Under Your Nose
  5. Recruit an Insider
  6. Form Informal Partnerships
  7. Get Word-of-Mouth Marketing
  8. Be Generous
  9. Set High Standards

Changing the Way We All See Business
  1.   The national media's negative portrayal of business can change.
  2.   Lift up more positive role models
  3.   Drive local ratings up
  4.   Reward the good;  ignore the bad.

Changing the Way We Work Together to Help One Another
  5.   Lead the 24x7 convergence 
  6.   Collaborate after every broadcast
  7.   Use this website as your own
.   Let no business fail for lack of help.

Changing Ourselves:  Everybody is a Producer.
  9.    Provide even more value for members
10.   Get involved with your PEG and PBS stations

11. Open a local small business index.

Key References:

An index for these 12 pages
An Open Letter to our friends
Homepage for this presentation

Index for Learning Companies and an Index for Growing Companies

Every producer needs an audience and they may need investors.

Index for Learning Companies.  Every good business that is recommended by the small business advocates within a community (and confirmed by the local Chamber of Commerce) should be listed and linked by all advocates for good business.  Here they can given access to courses, collaborations, and interactive questions to create their transcript and case study as the platform to be profiled for an episode of the show.

The Index for Growing Companies. Several episodes of the show look at ways businesses take equity out of their business and establish an exit strategy so there business is sustainable beyond their involvement.  There is an entire episode that looks at the eight possible exit strategies and the eighth looks at this option in detail.

As these local indexes grow, each Chamber of Commerce will be further helping to shape the future of the community.

Basic assumptions. There are many legacy businesses and blue chip companies that are some of the solid citizens of every community. This option is not a benefit to them. There are many small businesses that are doing less than $1M in revenues. A local index makes it easier and more  attractive for investors to find those businesses open to liquidity.

A listing of the 400,000 of the best small business. Such a listing will fascinate the world. Pension and mutual fund managers seeking more diversification, are looking closely at efforts by American Express Financial Services, Nasdaq, Morningstar, Thomson Financial and the Private Equity Investors (PEI) to open a small business equity-liquidity model that is not contested by the SEC.

There is a desire to participate in the best small business on Main Street and to date, there is no equity access to these businesses and liquidity thereafter. That is changing.

Online reporting: Increasingly tools exist for small business owners to participate in such an index.  Some tools automatically upload  key financial ratios at the end of every closing so business owners can do an analysis of their business by the averages within their industry. That same mechanism creates transparency if a business were to decide to take on equity capital for either succession or an expansion. The SEC has been encouraing such a development since they began their annual Small Business Capital Formation conferences back in 1982.  Further,  such a model is a challenge for more transparency within NASDAQ and NYSE.

Indexes of learning companies and growing companies give those businesses the audience and the opening to equity partners that they need to have their business successfully transition beyond themselves.

We always invite our viewers' COMMENTS OR QUESTIONS and we invite the same from you. Your feedback is very important.