22,859,968 (US Census)
Est. Small Businesses: Around 1.9M
Targeted Viewers: 1M per week
Targeted online profiles: 100,000
Targeted TV profiles: 10,000 owners.
Out of the all
the people in Texas, SmallBusinessSchool will seek to have no less than
60K viewers per week. We will focus on identifying 6,000 small business owners
and profiling as many as 600.
This show only considers those businesses that
have been recommended from within their communities. Though this
selection criteria is our guideline, we rely
mostly on the small business advocates listed on these pages .