Small Business School
For Learning & Growing Companies
Small Business School last update: May 2007 | referencing pageSmall Business School
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Small Business Indexes
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Overview Transcript Case Study Video
Dow Jones Industrial Averages as a model
Would a daily-weekly-monthly automatic compilation report from blinded data of 100,000+ small businesses be useful?
Small Business School
Small Business School
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Eight steps of small business
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Small Business School
Small Business School
Small Business School
From a listing,
to an overview or profile or executive summary,
to a transcript and then a Case Study Guide
to being part of a local episode!
Small Business School

Welcome to the Small Business Index of Learning Companies
  • Just-a-Listing within your State or Country: "Take One." SIGN UP begins the process, first to generate a one-line listing under your State or Country (not limited to the USA).
  • Web Profiles: "Take Two." Automatic web profile-- an overview, transcript and study guide -- from your answers within the classes.
  • Local TV profiles: "Take Three." A local profile - up to a one-minute long - airs on our local broadcast of your local public television station.

Then we welcome you to the Small Business Index of Growing Companies
  • National TV profiles : "Take Four." We pick up your "local" profile and incorporate into one of our shows -- national/international broadcasts.
  • Indepth TV profiles: "Take Five." We come to you and this becomes a production -- up to 25-minutes -- airs on your local station and even on many of the national and global broadcasts (their local programming directors select which shows they want to air).

    There are over 300 such profiles on this web site. Most are from our half-hour episode; some are small clips from within an episode.

  • Private Placements and DPOs: A very special list of those businesses that are sustainable, wonderful citizens of their local community, and making a difference within their industry segment.

Why thousands of profiles?

Small business is the creative spirit, the heart and soul of American enterprise*, yet who gets all the attention? Big Business. Small business is a major driver and the best bellwether of the USA's and even the global economies:

  • Over 99% of all businesses in the USA are small businesses.
  • Small business employs up to 60% of all working people.
  • Small business and family businesses (still privately-held) taken together produce over 70% of the Gross National Product.
  • Small business creates 75% of all new jobs, virtually all NET NEW jobs, and most entry-level jobs.
  • 300 of the largest 1000 biggest businesses are still privately held.
    These are family businesses that have grown very large.
  • All the businesses on all the stock markets in the USA represent less than 1% of all businesses. Here are some calculations:
    • There are over 25 million businesses in the USA, essentially one business for every fourteen people.
    • Less than 3000 are listed on the New York Stock Exchange.
    • Less than 5000 on the NASDAQ. And, less than 2000 on the AMEX.

This site is for the owners and employees of small businesses. Yet, it is a very selective site. We welcome all people who are committed to lifelong learning and who operate their business with integrity. Taken together, we are all advocates for all small businesses.

Our common belief is that the economic health of our towns, cities, the nations and yes, even our globe depends on the well-being of our small businesses.

This site is totally intertwined with the daily broadcasts of the television shows, Small Business School and to the mission of the show and of public television.

Though there are several web sites, SmallBusinessSchool.org is our online community, and it carries forward our legacy site from 1994 to 2001, our first seven years of the television series.

Inspiration, insight, and information to start, run and grow a business. This site is about creating value, work and wealth, and making the world a better place.

Whereas the legacy site was only informational, SmallBusinessSchool.org is all about interactive, online learning so all the best small businesses can be lifted up as roles models for our children and each other as portraits of the greatness within the human spirit. It is about creativty, risk, courage, honesty, perserverance, insight and vision. To that end, every word that people write as answers to the questions within the Learn Online community, can be used by the owner of that information to build five types of profiles and to share the most educational aspects of their story here on this web site and possibly even on television.

These five profiles are:
1. Just-A-Listing: "Take One." In every State, and soon in every country, when somebody says, "List me" and provides two references, a listing and link is generated within your State or Country Index of Learning Companies. The information in your registration generates this one-line listing. SIGN UP.

2. Web Profiles: "Take Two." Small business owners, mostly our viewers, qualify to be listed within this site as part of the Small Business Index of Learning Companies -- by building a profile page online and by getting a person at the local Chamber of Commerce or national trade association, owners of small businesses, to send us an email (with permission to publish it) that says, "This is a good business and a good person."

We work with your local PBS-member station, your local SBDC, your local Chamber of Commerce, your local business press and your local Economic Development Commission. Though most all the data within our web site is public information, we of Small Business School have to rely on the integrity of the owner of the information. Of course, we appreciate your feedback.

There are several levels of security that we provide for every owner so only the owner of the information authorizes when the public may view their information.

As you progress through the school, your listing can be hyperlinked under several of our small business indexes by the name of the Owners, Business, or State and also under Business . Once the owner completes their profile page, they qualify to go into their local public television station or SBDC to produce a one-to-two minute streaming video clip -- we call it "Take Two" -- that can be hosted without charge as a profile page. And, it is from these profiles and clips that small businesses/owners will be considered for a similar type of profile -- we call it "Take Three" -- that is produced by the local station to air as a viewer tune-in to the show, to the school, and to the local SBDC for more help.

Some of these "Take Three" clips will also be used within a special section of the broadcast of Small Business School. And, it will be from this group we will invite everyone to help us select the best to be profiled on Small Business School. Here the entire Small Business School crew comes to town, and we do a complete story. These stories are then broadcast throughout the world!

3. Local TV profiles: "Take Three." Small Business School works with the local PBS-member stations to develop unique local profiles that are inserted during our regular program on just the local station. These profiles are just under a minute long, and introduce the local viewing audience to the vision and motivations that drive one of their local small business owners. The local newspaper and/or public television station, working with the local Chamber of Commerce, Economic Development Commisssion and SBDC, will select at least one-out-of-every-ten of the best small businesses to profile.

4. National TV profiles: "Take Four." With every twenty local profiles, we of Small Business School will work with your local PBS-member station to select profiles to become part of the national broadcast. When aired, the weekly viewers throughout the USA will be invited to respond, "Tell Us More." Those profiles that stimulate the interests of the viewing audience will then be selected for a visit from the Small Business School crew come in and do a complete story!

5. Indepth TV profiles: "Take Five." All of our national stories go out on the US State Department's Worldnet Global Satellite and are aired literally on thousands of stations throughout the world. These stories are also used as a Case Study by virtually every college and university in the USA. These case studies have been incorporated by authors into the best-selling (category-killer) textbooks used in business schools today. The small business owners truly become Master Class teachers and a source of inspiration and information for millions of people. We call these people our today's pioneers and quiet heroes.
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Exit at the Top: The last step, the final look at an owner and the business that has been created, before the owner turns over the reins to the employees, new owners, or investors and new management. Small Business School has worked with many organizations, from ESOP associations to the SEC and many of the State Securities Commissioners to be sure every small business owners understands their liquidity / equity options. One option that is underutilized is the federal government's Small Corporate Offering Registration. Another is private equity placements for your stock. Many small businesses have qualified.
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Small Business School
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