Arkansas Small Business Resources for their small businesses as researched by School Business School

Educational Television can grow in Arkansas

last update: August 2006

referencing page

The State of Arkansas

AETN-TV is a natural place for these productions. But, we need a local grassroots effort to re-open that door.

Statewide Small Business Resources:

1. Business Associations

· Better Business Bureau Central Arkansas

Torch Award Winners

· Better Business Bureau Eastern Arkansas

· Local chapters of National Trade Associations

· Service Organizations: Kiwanis, Lions, & Rotary

2. Chambers of Commerce:

· Arkansas' Chambers of Commerce

· Arkansas State Chamber of Commerce

· Our offer to all Chambers of Commerce

3. Economic Development :

· Economic Development Partnership

· Entergy's Arkansas Economic Development

· Arkansas Economic Developers (AED)

· Development Information Network (DINA)

4. Education:

· Sam M. Walton College of Business UA

· School of Business ATU

· ASU - College of Business

· Harding University - School of Business

· Henderson State Univ. - School of Business

· UCA - College of Business Administration

5. Finance:

· Arkansas Capital Corporation

· Association for Enterprise Opportunity

· Coalition of Community Development

Financial Institutions (the Banks)

· State Securities

· Small Business Investment Companies

· SBA Preferred Lenders (Banks)

· Arkansas Capital Corporation

· Arkansas Development Finance Authority

6. Government in Arkansas:

· Governor's Office

· Department of Finance and Administration

· Manufacturing Extension Network

· Secretary of State, Charlie Daniels

· Small Business Development

· SBA, SBDC (listings and FirstGov)

· Science & Technology Authority

7. Media/Press: Business editors statewide

· Arkansas Business

· Arkansas Press Association

8. Strategic/Tactical Advocates

· CPAs - Lawyers - Investment Bankers

· Broker-Dealers and Financial Planners

· Professors, Coaches and other advocates

2006: Broadcast times in Arkansas


What's on in your neighborhood?



Click on the Hour/Day to find out!

Your Stations	Hour/Day	Sponsor*

AETN-TV Capital: Little Rock	TBA	TBA
KRSC-TV Tulsa	7:30 PM Wednesdays 1:00 PM Saturdays	TBA
WKNO-TV Memphis	5:30 am Sun	TBA

Click on your station to go to their website.

*Statewide sponsor of the show in Arkansas is the beginning of many, many benefits. Call them at 501-450-1727.

Learn More...

Vision & Goals for Arkansas

1. No less than 20,000 Online Profiles of Small Business Owners who have been recognized by their industry and are loved by their community.

2. No less than 2000: Television profiles of small businesses and their owners lifted up by the community, "Yes, tell us their story!"

3. Profile Listings: By state, by the name of the owner(s), by business name, by the industry type, and by one of the Steps, 4-to-8.

4. National and Global Syndication: Initially as many as 10% of these episodes could find their way on the national and global feeds of the show. As more and more stations produce quality episodes, the percentage may go down a little...

Learn More...

Local sponsors of your station

1. Opening and closing credit: The show opens and closes with your 15-second credit. Each station has its own requirements, but often a telephone number and address can be within that credit.

2. Online Learning: Provide your small businesses with free online learning; it comes with your sponsorship of SmallBusinessSchool.

3. Streaming Media Center: Provide your small businesses with a free streaming media center.

4. There's more... Perhaps these eighteen reasons will be compelling.

If your business would like to sponsor SmallBusinessSchool - Arkansas, we will have you talk with George Bingham. We'll begin working with you to utilize those premiums and get your business listed and linked on several pages, including this one!

If your business would like to be sponsor SmallBusinessSchool in many states, please click on contact and call us.

More....

The Demographics of Arkansas

Est. Population: 2.79 Million (US Census)
Est. Small Businesses: 220,000
Our Targeted Viewers: 80K to 120K per week
Targeted online profiles: 20,000 owners (and members of AETN and their local chamber)
Targeted TV profiles: 2,000 owners (and members of the Producers Club)

Out of the 2.79 million people in the State of Arkansas, SmallBusinessSchool will seek to have no less than 80K viewers per week (a two share). We will focus on identifying 20,000 small business owners and profiling at least 2000.

DMA Market Rank #57 DMA 75 Counties DMA TV HH Population 531,770 DMA Adult (18+) Population 978,000 METRO Counties 9 METRO HH Population 292,500 DMA Cable Penetration 55% DMA Cable Systems 200+ DMA VCR Penetration 89% DMA ADS Penetration 32% Shreveport DMA Tulsa DMA Memphis DMA

All of these businesses are run by people who have been recommended from within their communities. Nobody has ever paid, or will ever be able to pay, to be on any of these lists. Our selection criteria is difficult and we rely mostly on the small business advocates listed on the resources pages linked above.