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Since 1994, Small
Business School has traveled throughout the USA and around the world to visit
people who have had the audacity to start and grow their business right on Main
Street. These are retail shops where you have to have regular hours and please
people who come walking in off the street.
The first rule
of retail - you have to like people!
Meet many different
people with different styles and different insights about what has made them
successful.
There are many case
studies below. And, there are eight
steps
(just below the listings). First, be cautioned. All these people have been very
successful yet all of them failed at least once. Not everything they did
delivered results. Retail is tough and competitition is always around the
corner, in the mail box, and now on the web (and possibly on the other side of
the world).
You may also want
to review all the stories of those people in other
business
types that you find interesting (Of course,
restaurants are retail, yet so large, they
are in a category by themselves).
Walk through the
study guides for all those business types that interest you. Insights from
other businesses are transferable! If you can not find a business category,
please let us know.
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