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New York City: Know your market? See ways
to define a new market niche? In this episode of the show you learn from two
masters of retail that defined a market niche, in part through the fine art of
pricing a product to sell. The new think, "Price it as low as you can" and
fight to survive. Some who have hit a sweet spot say, "Charge what the market
will bear." When the fad is over, the customers are gone. Bud and Nicole are
cultivating a customer base. A following. Are you? How? |