It's not top to bottom -- it is a circular chart because we learn from everybody in the business and they contribute. And it is not that I -- I am the CEO and what I say goes – I don't do that. I don't tell it, I sell it. And if I can't sell it – maybe it's not such a good idea. Because if I believe that I have only good ideas, then I am in big trouble.

In '82, when we started, everything was a hand system. We were hand-billing. And there was one time in the showroom where we were billing out $50,000 in one day and everybody was sitting there writing hand bills to all of these customers. It was a nightmare, it was unbelievable – we never thought we would get through the day. And I have my – my son is a computer genius -- and says “ you don't have to hand write all of this stuff. You can get a computer to do it.” This was 1982.

HATTIE: Bud has plowed money into systems since then and has run the numbers on an AS400 for years and his philosophy of early technology adoption, took him to the web ahead of competitors.

BUD: We're very big on the internet now. The internet is absolutely, probably the best communication system that has come along because we email each other here instead of getting on the phone and getting voicemail and all of that type of stuff. We send pictures to Japan of the fabrics that we digitally take now and send it out over the internet. Retailers call up a customer and say, “Are you at your desk? Take a look at this dress, I am sending you a picture of it. I've got your size in stock, I could send it to you.” We have a shop on the internet where you just click on and buy the stuff. It's a great thing.

NICOLE: There are so many loose ends at a clothing company because ideally, everybody has a great idea and you make a nice dress. But then you have to get the fabric, then the fabric might be late, the fabric might come in damaged, the fabric might shrink --

BUD: I get paid for taking Excedrin at the end of the night because if I – if in this business after 46 years – if I don't go home with a headache because of all the problems that I've heard during the day, I go home with a bigger headache because I know that the problems are there and I haven't heard about them. So, you have to have – the CEO has problems, that's what they are bringing to him. I always tell everybody, “I want to hear all of the bad news, the good news will take care of itself – don't tell me the good news, I don't need to hear that. Give me the bad news because that is what I am here for.”