
Small
Business One-hour Block
In every market where SmallBusinessSchool is on the air, we will
initiate collaboration events after each local broadcast where a local small
business advocate reviews the key ideas within the Case Study Guide with the
people who gather online. The weekly half-hour broadcast will be followed by a
half hour local review to address the question, "How do we apply these ideas
here?"
With an
hour block, each advocacy group could begin pushing their memberships to tune
in. That would push the ratings like nobody has ever seen on public television.
Our
motivation. A simple motivation is that we want viewers. However, we have
discussed deeper motivations thoroughly on the web.
These
are the primary documents: 1.
A
mission statement guides all activites. 2.
Four open
letters to our viewers 3.
The vision
statement brings this show into the future 4.
The
diversity of small business owners is as great as anywhere 5.
There
are several online and "on-the-air" schools
Every business has
a story and this one does as well.l
There
are, however, many other motivations. As a people, we spend too much of our
life, time and money looking for new heroes within our culture when they are
right in our midst. One of our goals is to have people recognize the heroes in
their community, their neighborhood, and their home, and even when they look
into the mirror. Many people have compelling stories and they should be lifted
up as one of the MasterClass teachers of our culture. As a culture, we need to
encourage all people to be "today's pioneers and quiet heroes."
If
there are many more local episodes, we can then begin looking through all this
local content and find the best stories to lift up within the national and
international syndications of the series.
The key
evocative question: What is possible? With whom might we discuss these pages,
and dream dreams about a kinder, gentler world, nation, and people?
These
are our Goals for 2007 - 2008.
|