- Can we transform the media's negativity about
business?
- Could the show and these efforts help create
sustainable businesses?
- Provide a range of new membership benefits and
value
There is a de facto membership requirement to
participate. Free online courses with new membership and with membership
renewal.
- Open collaboration event after each
episode
This is small business advocacy but it is also small business
sustainability.
- Use the website as your own.
- Involvement of local CPAs, business school
professors, business coaches and more
- Question/Answer arrays: Virtual Small
Business Centers
- CPAs can get CPE credits and collaborate
with clients to learn about key critical ratios.
- The financial communities can work with
small business clients:
- Banks to have them create business
plans and projections
- Business investors and brokers to
develop confidential information and offering memorandum.
- Can the show be used to enhance the stature of
the local chapters of your national trade association in their
community?
- Ratings. The local chapter of your
association can have the most-watched show on television within each Designated
Market Area.
- Local productions. The local chapter
of your association can become a de facto anchor of the selection
process of the thirteen business per year for the local productions.
- The local chapter of your association can
become gatekeepers with the other small business advocates in the area
including the Better Business Bureau, Economic Development Commissions, the
Chambers of Commerce, business press, the SBA-SBDC-SCORE, the business
professors, CPAs, business coaches to become a segment within a local
production.
- Your local and national trade association
executives can get air time in episodes about your businesses
- Local sponsors. Working with the local
station, the local chapters of your association can become among the gatekeeper
for local and regional sponsors.
- Local sponsor promos for association events
can be built into this program.
- The local chapter of your association can
work with the local station to open up fifteen-second to one-minute profiles
for viewer tune-in.
- Producer. The shows are evergreen and
the episodes, once cleared with the local PBS-member station, can air on the
Public-Education-Government station. The local episodes may also be selected
for national and global broadcast.
- There will be opportunities for special
live broadcasts on both the PBS and commercial TV stations.
Appendix I: Who's
Who Appendix II: Options Appendix III: Agreement
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