Small Business School
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Overview Transcript Case Study Video
Pastry chef, Stephen Durfee.
Award winning pastry chef, Stephen Durfee.
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Hire People You Like
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HATTIE (Voiceover): Some 20 cooks work with Thomas in the kitchen. This year, Stephen Durfee won the Beard Foundation's award as best pastry chef in America. On your award, did you submit any recipes or anything?

STEPHEN DURFEE (Pastry Chef): No, it's all entirely based on people who come to the restaurant to eat. So it was a complete surprise when I found out.

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Transcript Segments
Small Business School
1. Make A Small Amount
2. Learn From Mistakes
3. Be True To Yourself
4. Keep Dreaming
5. Put All Of Your Skin In The Game
6. Stay Charming
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7. Take Dozens of Investors
8. Win Awards
9. Do What You Want To Do
10. Hire A Maitre D'
11. Hire People You Like
12. Buy From The Best

HATTIE: So every day in the morning, you come in and you fix how many different items?

STEPHEN: We have about eight or nine dishes that are on the menu...

THOMAS: (Voiceover) Here, you create an energy in the restaurant....an environment, an energy within the environment.

HATTIE: Right.

THOMAS: And that energy only accepts like energy.

HATTIE: Like attracts like.

THOMAS: Exactly.

HATTIE: Success breeds success.

THOMAS: Exactly. So you have those people that come in here who are--can be successful in that energy. And every day now we try to tweak the organization so that it becomes a little more efficient, a little more effective for people to work in, a little more organized so that there's not that chance that someone doesn't understand what's going on in my head and my sense of logic.

So I build around me a group of people who have the same type of vision, the same type of passion that I have. I could almost watch somebody walk through our kitchen and say, `Yeah, there's a person who's gonna be successful here,' or, `There's a person who's not gonna be successful,' just by the way they walk, just by the way you communicate through your body language or your body movements, how you work around other people. . . I call it a dance in the kitchen.

I referred earlier to it as being athletic. Well, it's also like a dance; we can move through the kitchen without stepping on your toes.

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