Small Business School
What makes this business work so well?
Small Business School Small Business Schoollast update: January 2007 Small Business School|Small Business School
go to the homepageSmall Business School
Small Business School
Small Business School
Small Business School
Small Business School Small Business School
Solve A Big Problem
Small Business School
Overview Transcript Case Study Video
Listen to the "interior" words Luis uses. It's a clue.
Small Business School
Small Business School
Small Business School
Inspect What You Expect
Small Business School

LUIS: (Voiceover) I'll pick a store every day. And I'll spend most of the day in that store. I try to look for problems. You have to eyeball it.

You also have to talk to the store personnel.

They give you a feeling of what is going on on a day-to-day basis. They give you a good sense of what the customers are asking for.

HATTIE: So does the manager know you're coming? Or...

LUIS: No, they don't. They never know. They're never expecting me. The store managers for us--you know, it's such a small group, it's like family.

Small Business School Small Business School Small Business School
WATCH TELEVISION THAT TEACHES
Small Business School
Small Business School Small Business School
Small Business School Small Business School Small Business School Small Business School
Transcript Segments
Small Business School
1. Small Business School Do What You Know
2. Do A Lot With A Little
3. Pour Your Earnings Into The Future
4. Speak Your Customer's Language
5. Hire People Who Want To Move Up
6. Inspect What You Expect
7. Change To Meet Demand
8. Increase Profit Margins With Private Labels
9. Enroll The Next Generation In The School of Hard Knocks
10. Put Others Ahead Of Yourself
11. Be A Team Player
12. Develop Core Beliefs
13. Use Technology To Dazzle Customers

Like, this particular manager, we've known him for a lot of years. So they really have nothing to fear, or anything. They know that we're here to help them out.

HATTIE: Right. Well, when Jose said one of the hardest things about growth was going from the one store to the two. The second store, that was really hard.

LUIS: Yes it was.

HATTIE: As you added three, four, five, six, seven, eight, nine, 10, did you find that you've got systems that made the additional stores easier, or does it get harder with each one?

LUIS: It's a changing process. And, like, one year, you're doing one job, then the next year, as you get more stores, you're doing a different job. So you have to change what you do with the growth that you have.

HATTIE: So have you done everything in this store? Have you done all the functions?

LUIS: You work in a family business, you start from sweeping floors to driving a forklift to driving trucks to--you pretty much have to do everything.

HATTIE: You're a pharmacist yourself. So you can even make the medicine.

LUIS: This is what we did back in pharmacy school back in the '70s. We hardly do this anymore. It's a very odd.

HATTIE: Once in several years.

LUIS: Once in a blue moon, you get a prescription from the doctor where he feels that what is out on the market is not probably adequate.

Go to the Case Study Guide...

Small Business School
Small Business School
Small Business School

The Small Business Index of Learning Companies
Click here to be listed and linked from within this site
.