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| Redefining Retail: Create Convergence |
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| Retail magic really began in Santa Fe, then
spread... |
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| Santa Fe, New Mexico then other cities:
Take a little bit of mystery, add fantasy, mix one part entertainment with
demonstrations of the arts in progress, then add great food, decorative arts
for the home, a little zoo on the side, and space to wander and fantasize about
the meaning and value of life ...and you have come to Jackalope. It is a new
kind of retail. Part bazaar, a little bizarre, yet always business as art.
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| You have to experience it to believe it and there
is no better place than Santa Fe. |
| Learn from people with large hearts and minds.
Read the overview, transcript, and case study guide, and
watch the video anytime but please be sure to tune-in to the local
broadcast of the show. |
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| Get Known For A Unique Product and Service |
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| Ya Gotta Love
'em if you're in Retail |
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The World Around: Have an idea for a
retail store? Do you like people just dropping in? And what will you do with
those quiet times when nobody comes by? |
| Think through the
scenarios. |
| People come to your store
because they believe you have what they want either from your signage, an ad,
word of mouth, direct mail, your web site or all of the above and more. Do you
have a product that is uniquely your own? Is it at least uniquely within your
geography or even your neighborhood? |
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| Where Would We Be Without Retail? |
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| More... |
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| Get Indexed
& Help Project Our Future |
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