The study guide for "Winning The Healthcare Battle" at Biosite with Chairman and CEO Kim Blickenstaff, President and Chief Scientific Officer Dr. Ken Buechler and Senior Vice President for Biosite Discovery Dr. Gunars Valkirs in San Diego, as seen on Small Business School the series on PBS-member stations in the USA and the Voice of America around the world. The best little show on television about the American spirit.

The Case Study Guide

updated: May 2007

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sharing's not subtracting it's adding

Ken and the other partners agree that many owners create a vibrant workplace.

Give To Add

Employees of Biosite are offered stock because the founders believe in the idea that giving something leaves the giver richer. Kim said, "This is not dilutive in the sense that it's adding more to the share pool, it's actually adding more to the talent pool, so it's accretive."

WATCH TELEVISION THAT TEACHES

Key Ideas of this episode

1.		Change An Industry
2.		Do What You Know
3.		Leave The Nest
4.		Raise Money The Old Way
5.		Listen To Your Mentors
6.		Hire Your Replacement
7.		Treat Every Person As An Equal
8.		Stop And Think
9.		Give To Add
10.		Keep Working Even When You're Rich

Topic for Discussion: What type of person will be attracted to the idea of earning stock options?

Answer: The person who wants to work hard and to be rewarded for that hard work. Not the person who want to warm a chair. Offering ownership then does two big things for you. First, it attracts the hard worker and second, it turns individuals into team players. Employees don't look at you as the owner, they look at you as the largest shareholder and they see you as generous not greedy.

You think about it: Do you think you could attract more talent if you offered stock options?

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