Small Business School
The Case Study Guide
Small Business School Small Business Schoollast update: May 2007 Small Business School|Small Business School Small Business Schoolgo to the homepageSmall Business School
Small Business School
Small Business School
Small Business School
Small Business School Small Business School
Unfettered by protocol
Small Business School
Overview Transcript Case Study Video
Small Business School
The green room is part of the complex manufacturing process.
Small Business School
Small Business School
Small Business School
Leave The Nest

There is no such thing as corporate entrepreneurship. We know some academics who disagree with us and we are happy to use the Biosite case to strenghten our argument.

Topic for Discussion: Why did Kim, Ken and Gunars leave Eli Lilly?

Small Business School Small Business School Small Business School
WATCH TELEVISION THAT TEACHESSmall Business School
Small Business School
Small Business School Small Business School
Small Business School
Small Business School Small Business School Small Business School
Key Ideas of this episode
Small Business School
Small Business School
1. Change An Industry
2. Do What You Know
3. Leave The Nest
4. Raise Money The Old Way
5. Listen To Your Mentors
6. Hire Your Replacement
7. Treat Every Person AS An Equal
8. Stop And Think
9. Give To Add
10. Keep Working Even When You're Rich
Small Business School

Answer: Because, like all big companies, Eli Lilly can only handle a certain level of creativity. Big companies thrive and prosper on the systems they put in place to serve their markets efficiently. They don't want the messy activity that surrounds inventing a whole new way of doing things. Big companies want to keep doing what they do best and when they see a new idea working, they buy it -- lock, stock and barrel.

To work on a new idea, unfettered by protocol, is what every entrepreneur needs so we have to leave the comfort of the paycheck.

You think about it: What's your next new thing?

Review the transcript



Small Business School
Small Business School
Small Business School

The Small Business Index of Learning Companies
Click here to be listed and linked from within this site
.