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work is the fountain of youth
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Overview Transcript Case Study Video
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Kim says we all need to keep achieving.
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Keep Working Even When You're Rich

There are 25 million business owners, 8 million who employ others. The more we study this group, the more diversity we find. This is precisely the reason this segment of the population is so fascinating. Most of us are proud to sing along with Frank Sinatra, "I Did It My Way." The founders of Biosite represent the segment of business owners who are on a personal mission and the business simply supports that mission.

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Key Ideas of this episode
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1. Change An Industry
2. Do What You Know
3. Leave The Nest
4. Raise Money The Old Way
5. Listen To Your Mentors
6. Hire Your Replacement
7. Treat Every Person As An Equal
8. Stop And Think
9. Give To Add
10. Keep Working Even When You're Rich
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Topic for Discussion: Why do the founders keep coming to work when they certainly could retire?

Answer: Because work is life to them, and this work they are doing is noble. They are totally dedicated to the mission of making healthcare better and more affordable.

They are not just going to work; they are changing the world.

The more successful they are, the more people's lives are dependent on their future success. Most business owners take this responsibility very seriously. They are able to deal with the pressure and the stress when they have a real passion for their work, their customers, and their employees. They jump out of bed in the morning and can't wait to get to work because they love what they do. The work is the juice and the juice is the fountain of youth. Any kind of business that has a powerful and large mission can consume you in a positive way. When IBM said the PC was a toy, Bill Gates dreamed of a PC on every desk. Big mission? Yes. Has his pursuit of his dream been worth his time? You decide.

You think about it: What jazzes you up? Does the mission of your business excite you? Do you love what you do?

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