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HATTIE:
Joseph Semprevivo is founder of Josephs Lite Cookies. He has a working
long-term strategy for keeping great people!
JOSEPH
SEMPREVIVO (Joseph's Lite Cookies): I want to do something different. I want to
tell my team members, 'You start with me, you can end with me. Your work with
me the rest of your life until you retire." And they love that. And what we've
found out is our team members care more about efficiency because they have
lifetime jobs. They come to me and they say, `You know what, Joseph? If we
eliminate this step in the process, we can save the company more money,' and
I'm sitting there, I'm scratching my head, saying, `Wow, but that's actually
reducing your workload.' `Yeah, I know, but my job is to reduce my workload so
much, you'll create another job for me.'
HATTIE:
What do you think about the future?
JOSEPH:
Oh, just the sky's the limit. We're doing multiple of millions a day in
cookies. We produce over two million cookies a day, but we're not stopping
there. We are growing astronomically, triple-digit growth, and it's something
that all companies would love to experience in the country. But you know what?
Believe in your team members, give them great benefits and empower them, and
you know what? They'll perform.
In the
Studio
HATTIE:
You have just seen for yourself the extraordinary dedication business owners
have to building productive teams. These men and women never stop thinking
about others. That is the true secret to their success with the people part of
running a business. We'll see you next time. |