Small Business School
The Campiagn: Create Just One New Job
Small Business School Small Business Schoolupdated: March 2007 Small Business School|Small Business School Small Business Schoolview the current episode Small Business School
Small Business School
Small Business School
Small Business School
Small Business School Small Business School
Economic Development Commissions
and Workforce Initiatives

There are 25M small businesses in the USA; that is a small business for every 10-14 people. For every 100,000 people, there are any where from 7000 to 10,000 small businesses in that area and two-thirds of them will be sole proprietors.

Most sole proprietors are stuck at doing less than $1M in annual revenue. All do not want the burden of paperwork and management of employees. Some are not sure of the weekly financial burden. Yet most sole proprietors need help; they could and should hire a person; even a temp or part-time person is a step in the right direction. They have to learn more about the many new options (and plenty of groups) to handle the management and do all that paper work.

If we can make your sole proprietors more efficient and more productive -- get them into a growth modality -- we will have done them and your local economy a favor. Most sole proprietors do not think they have a transferable asset. With a single employee that begins to change.

Because of these rich web resources and the generosity of our corporate sponsors, there are the five things we could readily do to work with each local Workforce Initiative / Economic Development Commission and to make a positive impact in each local community:

1. Identify. Be the local telephone number and address, the people to whom a sole proprietor can say, "I am ready to hire." We'll direct them to you.

2. Workforce-Economic Development (WED): Do a quick needs assessment (online interview*) to match the sole proprietor with right local small business advocacy groups. We'll provide the online interview and online collaboration area.

3. Benefits for Sole Proprietors:
3a. Free Online Learning course. The materials are all focused on job creation. Yet, the courses are interactive and there is an option to list and link one's business. This is part of the mission of SmallBusinessSchool.org.

(continued next column)

Small Business School
Small Business School
Every Step Toward Sustainability is a Job..
Small Business School
$Small Business School
Small Business School
Small Business School Small Business School Small Business School
3. More Benefits: (continued)
Small Business School
Small Business School
Small Business School

Under one's state's pages and business type, these options to be listed and linked are expanded as the business owner completes the course. All the local small business advocacy groups, including the local station, are set to help. The job creation course is free through this program.

3b. Invitations: (1) Watch SmallBusinessSchool, (2) Join the local collaboration after each episode airs, and (3) Be considered for a short segment with a local episode of SmallBusinessSchool.

3c. Articles and television. Business owners within these listings will automatically be considered for articles in the business press and for events and inclusion in local television.

4. Report. Provide a weekly column for the local business press summarizing the new job that have been created and new job offers being created.

5. Track. Have a person do a quarterly assessment -- one telephone call -- to bottomline the new dollars being paid out that quarter into the community.

Please send your sole proprietors to these spacial pages for them:

This campaign has deep roots within our work with PBS-member stations around the country. There is even more background and commentary from that perspective.

more...
Small Business School
 

PLEASE CLICK HERE IF YOU HAVE NO HEADER OR SIDEBAR