My Library and Courses
Last Update: Saturday June 24, 2017

Dawn Sign Press: The Pain of Starting

Search by…

Join now for access to all our clips!
























For improved search results, please first login.

Dawn Sign Press: The Pain of Starting

Prepare To Struggle

5:41 | Register or Log in | Become a Member

This story could make you cry. Joe Dannis had the idea that there was something terribly wrong with deaf education and he believed he could fix the problem. With a gift of $1,000 from his father and a day job, Joe worked on his product alone for nine years.   More...

Find The Right Partner

1:44 | Register or Log in | Become a Member

Joe's partner, Ben Bahan, is a professor at Gallaudet University.  He is the perfect partner for Joe since Ben is a member of the faculty of the most important  American institution for the deaf.  This is Ben in a Dawn Sign training film.

Innovate

2:29 | Register or Log in | Become a Member

Signing Naturally is the breakthrough product Joe Dannis developed.

Hire The Best People

3:28 | Register or Log in | Become a Member

The team at Dawn Sign Press is a mixture of deaf and hearing people who all love American Sign Language.  They taught us that ASL is not about signing every word.

Borrow To Grow

2:25 | Register or Log in | Become a Member

Joe Dannis started a business and grew it with retained earnings until he was fully established.  With hundreds of customers and a hit product, it was easy for him to get a banker to finance the purchase of his own building. More...

Be The Customer

2:44 | Register or Log in | Become a Member

Joe Dannis is a success because he is part of the community he is serving. He is an inside trader. He knows so much about his customers that he is able to compete with the huge publishers.    More...

Fill A Need

1:41 | Register or Log in | Become a Member

You've heard, "find a need and fill it" many times. We say, "find a pain that people will pay money to relieve." This is the only way any business makes money.  Joe Dannis is deaf himself and didn't like the way he was taught to communicate so he changed the world.  He is our hero.

Don't Look Back

2:19 | Register or Log in | Become a Member

Optimists don't look back. Joe Dannis could be sad about his past struggles to invent a product that helps so many people.  However, he chooses to focus on his success and the next catalog and the next great product. There's no time to fret.