Why public television?
People ask, "Why public television?" The answer is easy:
(1) A "How-to" Series About the American Dream.
The show opens with the words, "Everybody has an idea for a business." The focus of each episode is to answer the question, "How does a person start and grow the business of their dreams?" More...
(2) Free to everyone. The broadcasts of PBS-member stations are free to most Americans. They reach 99% of the marketplace. The PEG stations overlap and reach 100% of the marketplace. The Voice of America is free to the people outside of North America.
(3) No direct funding from tax-dollars. This show has never received, nor does it seek, public funds to produce the series. IBM was the founding sponsor in 1994. Other national sponsors include AT&T, Business Week, Forbes, Microsoft, Thomson Learning, the United States Postal Service and regional sponsors such as Verizon. Throughout the years, Dun & Bradstreet, MassMutual, Travelers-Citicorp and others have been national sponsors and many local businesses have been local sponsors.
A team of small businesses make each episode of the show, and then they give it to PBS-member stations.
There are three facts everyone should know: (1) Nobody can pay or has ever paid to be on this television show. (2) PBS and the affiliate stations do not pay this show to receive and rebroadcast the show. (3) This show receives no public funds to create these episodes of the show.
Please note: The views and opinions of the people in each episode do not necessarily represent the views of the school, the sponsors, or the public television stations.
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