History Becomes the Future
All together, Small Business School in action...
And in search of:
1994 -1995: This television series begins using a magazine format, Small Business Today.
2015 and beyond:
What would it be like to evolve the show as a local-global show for good businesses that combines American Idol, Wikipedia, MySpace-Facebook, LinkedIn and YouTube? All in one domain! And, what if it is to find the most wonderful businesses and their owners to tell their stories about how they create something of value?
That seems like a worthy goal for many. Why not? So, let us take one step at a time; the short-term goals are:
1. Re-brand the show for the global markets.
It will continue as Small Business School for public television in the USA, but why not open even that up for discussion and debate? Hattie and Bruce went around the world in July-August 2007 to visit with some of those television stations that have been rebroadcasting the show since 1995. Most are commercial stations. They were asked -- and over 3500 more will be asked -- to begin doing their own special versions of Small Business School in their local markets where everybody gets to select who is going to be profiled next.
2. Open up the nomination and selection process.
Read more about it. Nominate somebody today.
3. Increase productions from 26 per year to over 4000 per year.
It can be done today. Video that goes inside the soul of business owners who are loved by their community and respected in their industry can change the very fabric of our culture. Integrity and creativity will be given a deeper hearing.
From twelve years of weekly productions broadcast on PBS stations, we know it can be done even better. The website can be even more inspirational and more informative. It can become a place to learn how to be a producer, how to write your story, how to get ready for the formal productions, and how to make the appropriate transitions at the appropriate times to maximize your sweat equity and dreams.
And, everybody who is involved owns it.
The budgets, the costs, the income... everything is open book.